Sneakers have not been known for their sustainable manufacturing processes.
That’s changing fast.
But fortunately for the planet this industry is in the midst of an eco renaissance and the race to be the most sustainable shoe company is on.
With savvy consumers demanding environmental responsibility from brands (we’re increasingly turned off by footwear that take 1,000 years to break down in a landfill – leaching toxins into our groundwater all the while) it’s no longer enough for a pair of shoes to be comfortable or aesthetically pleasing — they need to be earth-friendly.
Making this more feasible are innovations in style – like the knit shoe.
Due to its one-piece construction Nike’s FlyKnit technology has allowed the corporation to cut down on 3.5 million pounds of waste between 2012 and 2016.
Then there’s the 3-D printing of shoes which is set to revolutionize the industry in 2017 by allowing for greater performance innovation while cutting back on waste and making the incorporation of biodegradable materials easier.
And when it comes to the next-generation closet – biodegradable is the new black.