Let’s get this over with first: It’s an understatement to say consumers love shopping on Amazon.com.
Year after year the 23-year-old e-commerce and cloud computing behemoth ranks near the top in the emotional connections a company has with its customers.
In another survey it beats even Apple as the most well-liked tech brand.
More than 100 million Amazon Prime subscribers worldwide helped the company generate more than $160 billion in net sales last year.
Amazon.com is now the top destination for product searches – beating Google at its own game.
Amazon and its third-party sellers (from whom Amazon collects fees and commissions) are expected to capture 49 percent of the massive U.S. retail ecommerce market by the end of the year.