Here comes the fun part – the public submissions process.
Kiwis across the country work on designs that range in scale from silly to serious and pitched them to the committee.
Over a two month window 10,292 designs are submitted by the public.
When the submissions period ends in July the images go up in a public gallery on the flag referendum website – introducing the country to the weird and wonderful flag alternatives that will push our little flag debate onto the international stage.
James Gray’s now infamous Fire the Lazar (aka Laser Kiwi) – Logan Wu’s bizarre Gains featuring flying Kiwis – rainbow colours and pyramids – Jesse Gibb’s mashing of Kiwi icons in Sheep and Hokey Pokey and Hamish Duncanson’s glorious hybrid Kiwossum make their way into stories run by high profile media outlets like The Guardian – Vice and even John Oliver’s Last Week Tonight.
While the focus is on these and other crazy – quirky and outright unexplainable concepts – the Panel gets down to the gritty business of choosing a long list.
In August, the list of 10,292 alternates becomes 40 – with most fan favourites out of contention.
Interest raises a little with the public sharing the list and speculating which will make it to the final round.
But it isn’t until the long list is announced that things get interesting.