Ghostwriters chat with women online in order to tempt them into dates with their clients.
Perusing Craigslist recently I came across a hiring ad with the subject line ‘Ninja Writing Skills Needed’ and that’s how I discovered the creepier internet version of the 2005 movie Hitch (in which Will Smith plays a dating coach who uses earpiece microphones to put words into the mouths of men desperate to seem more interesting to their dates than they actually are).
It was an ad for the company Virtual Dating Assistants (ViDA) – which uses the wit and humor of ghostwriters to capture the hearts of potential dates for their high-paying clients.
The company is marketed toward ‘men who are cash rich but time poor’ according to the ad – and unsuspecting women are the guaranteed product.
In a way this company is flipping the prostitution model on its back.