Once again Pauly Fuemana is playing frontman.There he is all big black eyebrows and pout – cheekbones and facial scar – glowering from the cover of a book that bears his name and the song which changed his life and our pop culture: How Bizarre.
Fuemana died five years ago of a rare neurological disorder. It’s now 20 years since the track – sung by him and written with Auckland producer Alan Jansson – was first released and became the biggest song to emerge from these shores until Lorde’s Royals.
The book – How Bizarre: Pauly Fuemana and the Song that Stormed the World is written by Simon Grigg – whose label Huh! released the song.
How Bizarre‘s bitter aftermath has also become part of our music folklore – Fuemana’s sad decline into bankruptcy within a year and his family’s strongly held belief that the music industry took most of the money he should have made from the song.