Disney – Intel and Shopify are among Wipster’s clients which also includes thousands of freelancers – video production companies and businesses such as Zero that use it in internal marketing departments.
The majority of its business comes from the United States where Wenlock spent most of last year raising investment.
He had completed a couple of rounds of angel investment in New Zealand and strategic investment from overseas.
Revenue was now growing so the business did not require more investment he said.
Wipster was already a million dollar company and he expected revenues would easily triple year-on-year for the next two years before plateauing .
Wipster was operating in a large niche market and because it was subscription based it was continually adding value.
‘We have so much space in the market there is potentially hundreds of millions of dollars of annual revenue to add’.
Wenlock aimed to create a product that would allow people to see what had been filmed – comment on it and make suggestions and it didn’t matter where anyone was.
All the comments on the video are turned into an easy-to-use to-do list so it all gets done and nothing is overlooked he said.
‘At the start I was video producing content for companies and trying to find the solution for my own problem — the review process — it was inefficient and not fun.
I thought if we are working on a video why doesn’t that become the canvas of the conversation – why are we talking elsewhere’.
The next big step for the business was to launch partnerships and this week the company is set to announce two major players it will start working with.
Wipster started out with four staff and now has 14 but Wenlock expects it will increase to 20 by the end of the year.